Please expect an invitation to the new system in your email sometime in the coming weeks.
The customer access window is shorter than ever. Whether for marketing or sales interactions, persuasive customer communication is too important to leave up to chance or trial-and-error. You need to prepare to be influential.
Years of working with marketing and sales teams gave us great insight into how to build a simple tool to help produce powerfully persuasive communications. This is it!
Input guidelines help you build an “archive of influence” with trigger-aligned topics and content which can be organized into an endless variety of Persuasion Prompters for any opportunity or customer touch-point:
sales calls • marketing copy • presentations • negotiations • brochures • emails • web pages • trade shows • advertising • videos • one-sheets • fundraising • financing • team building
Supply the system with product trigger content for sales reps to incorporate into their own Persuasion Prompters.
Share customer trigger content across account team members.
Extend your customer management with the power of persuasion via trigger guidelines, input categories, and Persuasion Prompter configurations.
The PDF Action Plan referenced in some book editions of The 7 Triggers to Yes has been discontinued, to be replaced by The Persuasionizer web app. Free preview accounts will be made available to book owners upon release. In the meantime, please sign up for a complimentary beta test account!